MOTIVATION Puma Canada and Cobra Golf were launching a contest called HIT & WIN - in association with Golf Town. They required a series of print materials in both English and French, to promote the contest across their Canadian retail locations
DIRECTION Each of the peripherals were based on a pre-set creative direction - developed exclusively for Cobra Golf.
REACTION Print materials were featured in Golf Town locations across Canada. They were distributed with all Puma and Cobra purchases. After thousands of entries, a winner was announced in late April 2013.
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